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What Is A Virtual Assistant?

Michelle Dale - Monday, September 20, 2010



Transcription Of Video:

Today I’m going to talk to you and give you my own perspective on what I think is a Virtual Assistant.  There are loads of people out there who have different explanations as to what a Virtual Assistant is and this is mine.

So, that’s the very business-way of describing a Virtual Assistant.  Here is what I really think a Virtual Assistant is from my own personal point of view.  A Virtual Assistant is anybody who provides assistance online. I think that there are a lot of people out there who are virtual assistants and don’t realize that they’re virtual assistants yet.  For example, if you’re a freelance journalist, travel writer or something like that and you write for various numbers of magazines.  You are assisting those magazines with their content so you technically could be a virtual assistant.  Now, I’m not saying that you are a virtual assistant but at some form of virtual assistance.  So, you could be a freelance writer.  You could be a social media marketing assistant.  If you provide the services online and you provide those services over the internet then I believe you are providing virtual assistance.  Not everybody agrees with me but that’s what I think, certainly for someone looking to come into my Virtual Assistant Program, which I’m going to be doing for the VA Apprentice.  You don’t have to be somebody doing administration or secretarial work and you don’t have to come from that kind background at all.  You can pretty much come from any kind of background.  It’s about taking what you do and you want to do and the skills that you have and the passion that you have for certain things in your life and turning them into a business and taking them online.  So, this is what my aim as a virtual assistant is to do, is to take the skills that you have, to take your experience, to take your current business if you have one, and basically turn that into a virtual business and then take it online.  No matter how we dress it up, if you are providing something for another person you are assisting that person.  You can also call it a partner.  You can call it a colleague.  We can call it anything like that.  If you are providing something for that person you’re assisting them.  If you’re doing it online, it’s virtual, virtual assistance.  That’s what it is to me anyway because basically my business is made up of a variety of different things.  I do administration, all the general secretarial tasks that you find that traditional virtual assistants do but I also do web design and development, content management systems, word press, social media marketing, writing, you name it it’s on there.  I focus my niche on anything to do with building and developing an online business and you need all these things.  You need all these ingredients in order to have a really good functional online business.

So, that’s what I decided that I wanted to do but you may be different. You may just consider yourself a bookkeeper.  Okay, but you can also be a virtual assistant because you can take your bookkeeping business online.  I can show you how, really.

So, that’s basically what I think a Virtual Assistant is and even if I was to get rid of a lot of my services and I was to say, “Right, you know, I’m going to scrap the admin.  I’m going to scrap the social media marketing, etc. etc. and I’m just going to focus on web development.”  If I’m providing this online and I’m assisting other people with their websites, I’m still a Virtual Assistant.  I’m not going to change my name because I’ve just decided to focus on web development.

Anyway, that is what I think a Virtual Assistant is.  It’s anybody who provides assistance to anyone else online from a remote location.

So, thank you very much for listening to that.  I would really really like to hear your opinion on what you think a Virtual Assistant is.  Everyone is different.  Everyone has their own opinion.  I think that’s great.  That’s what makes the world so colourful.



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Hi I'm Michelle, an entrepreneur specialising in virtual assistance, a digital and real world nomad, and a down-to-earth mother of three.



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